The 10 Most Profitable Cryptocurrencies To Buy In 2023

Last Updated December 28th 2022

14 Min Read

Most crypto investors are looking towards investing in the best cryptocurrency to gain good returns. All the top cryptocurrencies such as Bitcoin, Ethereum, and Solana have been making big headlines, let’s see what are the top 10 cryptocurrencies to buy in 2023.

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Top 10 Cryptocurrencies to Buy in 2023

If you want to take advantage of the market volatility, below are the top 10 potential and profitable cryptocurrencies to buy in 2023.

Bitcoin (BTC)
Ethereum (ETH)
Fantom (FTM)
Axie Infinity (AXS)
Cardano (ADA)
Terra (LUNA)
Avalanche (AVAX)
Decentraland (MANA)
Sandbox (SAND)
Cosmos (ATOM)

1. Bitcoin

Bitcoin is the oldest and largest cryptocurrency by market capitalization. While it has its fair share of volatility, Bitcoin has been on an uptrend since 2009. The biggest factors behind Bitcoin’s growth are adoption and scarcity. These factors got it from close to zero dollars in 2009 to highs of $69k in November 2021.

Looking ahead, these are the same factors that make Bitcoin one of the 10 most profitable cryptocurrencies to buy in 2023. Adoption, both at the institutional and retail level, is growing, and since this demand is chasing a small amount of BTC, the price can only go up.

Analysts are pretty upbeat about Bitcoin’s prospects in 2023 and beyond, too. Most analysts agree that despite starting 2023 bearish, Bitcoin has the potential to test $100k within 2023.

According to Matthew Hyland, a blockchain data analyst, Bitcoin can reach $100k in 2023. Hyland observes that while Bitcoin is bearish, investor demand for Bitcoin is still high. Hyland also observes that large amounts of Bitcoin have been flowing out of exchanges and into offline wallets.

This means those who hold large amounts of Bitcoin are not selling. That’s a bullish signal as it means new demand for BTC is chasing an increasingly smaller amount of BTC in the market.

Another analyst, Ian Balina believes that Bitcoin could trade between $100k and $150k. Ballina believes that growth in the broader market, especially in Web 3.0, will eventually trigger another marketwide rally, including Bitcoin.

If these analyst projections come to pass, it would mean that Bitcoin can grow by 164% from its current price. That’s a potentially higher return than most assets such as equities and commodities most likely can’t deliver in the same period.

Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.

2. Ethereum

Ethereum is the second-largest cryptocurrency in the market. On top of its consistent value growth, it has been shown to hold its value better than most altcoins in down markets.

Ethereum’s success so far has a lot to do with its dominance in the smart contracts space. Its dominance in this space was cemented in 2017 during the ICO bubble. Since then, Ethereum has seen its dominance grow exponentially, especially in DeFi and now in other emerging market segments such as the Metaverse.

Looking ahead, a lot is going on that makes Ethereum one of the 10 most profitable cryptocurrencies to buy in 2023. For starters, Ethereum’s scaling issues are about to become a thing of the past. The process of becoming a Proof-of-Stake blockchain is almost complete and entails relying more on layer-2 solutions to complete transactions. This will help lower gas fees, and increase the speed of transaction completion.

Ethereum is likely to take an even bigger role in the emerging Web 3.0 economy with scaling issues finally behind it. The result will be an increase in the demand for Ethereum. Since Ethereum is also now deflationary, the impact on the price could be pretty huge.

Analysts have a very bullish 2023 outlook for Ethereum, too. According to analysts at Crytonic.com, Ethereum will be valued at around $5524 by the end of 2023. This website predicts that this is due to Ethereum showing signs of hitting major support after the recent selloff.

Wallet Investor, another cryptocurrency predictions site, has a pretty bullish outlook for Ethereum. The analysts at Wallet Investor believe that Ethereum could hit $6278 by the end of the year.

While these predictions may vary, the consensus is that Ethereum could close 2023 higher by over 100%. That’s a profitable trade by any metrics.

Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.

3. Fantom

Fantom was one of the best performing cryptocurrencies in 2021. It closed the year higher by 1400%. While Fantom started 2023 bearish, selling volumes are dropping, indicating that the bottom is in or close by.

Besides its current price action, Fantom’s fundamentals are pretty strong, too. Fantom is a platform that is designed to help Dapp developers launch their projects in a fast, decentralized and highly secure environment.

For the efficiency it offers, Fantom has seen its adoption grow at an exponential rate. Today, more than 80 Dapps run on the Fantom blockchain, and the numbers are growing. With the smart contracts economy now on a growth trajectory, highly efficient smart contract platforms like Fantom will likely record growth in 2023.

Analysts are pretty bullish on Fantom prospects, too, going into 2023. According to analysts at CryptoNewZ, Fantom has the potential to test $3.38 within 2023. Other analysts have even higher predictions for Fantom. For instance, analysts at Wallet Investor believe that Fantom could be trading at $4.7 by the end of 2023.

While these predictions vary, there is consensus that Fantom could gain by anywhere between 80% and 150% within 2023. That’s an enviable potential return on investment, one that is unlikely to be matched by equities, or commodities.

With the NFTs market currently experiencing an explosion in demand, Fantom is likely to see a surge in demand that could see FTM surpass most analysts' expectations. If the broader market turns bullish within the year, FTM repeating the parabolic gains of 2021 could easily be repeated this year.

That’s why Fantom can’t miss among the 10 most profitable cryptocurrencies to buy in 2023. Its performance in 2021 is a testament to its potential for growth.

Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.

4. Axie Infinity

By the end of 2021, Axie Infinity was up by over 10,000%. While Axie Infinity started the year in the red, a lot is going for it that could see it make new highs in 2023.

One of the key factors likely to drive its value is the growing excitement around the Metaverse. Despite the current crypto bear market, companies launch all kinds of products on the Metaverse.

The excitement is so huge that even analysts give pretty huge projections for the Metaverse. For instance, projections by Goldman Sachs and Morgan Stanley show that the Metaverse could be worth at least $8 trillion by the end of the decade.

This means all Metaverse projects that already have solid ground could gain value not just in 2023 but for many years to come. Axie Infinity, one of the biggest Metaverse projects in the market, stands to gain significantly as investor interest grows.

Over and above the broader market, Axie Infinity is fundamentally strong as a project. For instance, it has a fast-growing ecosystem of play-to-earn games and is continually improving on those already there. One of the games that are set for a major revamp is Battle, which will make it easier for gamers to sell their characters as NFTs.

Analysts are pretty bullish on Axie Infinity, too. For instance, analysts at Wallet Invest believe that Axie Infinity can test $188 within 2023. That would be a more than 100% increase from its current price.

Other analysts have even higher projections for Axie Infinity. According to market analysis by Digital Coin Price, Axie Infinity could hit $213 by mid-2023 and possibly close the year at $219.

If fundamentals and these analyst projections are anything to go by, then Axie Infinity is definitely one of the most profitable cryptocurrencies to buy in 2023.

Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.

5. Cardano

Cardano has been taunted as one of the highest potential cryptocurrencies to buy for years now. However, 2023 could be the year that Cardano finally takes off, as most of the work around its development is already done. For instance, in 2021, its smart contracts platform went live, and adoption has been growing.

One aspect of smart contracts likely to trigger widespread Cardano adoption is the Metaverse. The Metaverse is taunted as one of the next big things in cryptocurrency, and it is coming to Cardano.

The first Metaverse project that has launched on Cardano is Pavia, and it started with a lot of traction.

Pavia was announced in September 2021 and is owned by a corporation called Pavia Corp. When Pavia launched, it had 100k digital land parcels, and by November 2021, 60k of them had been sold. Pavia intends to sell more of them this quarter.

If Pavia turns out to be a success, it could trigger a wave of more Metaverse projects launching on Cardano. Cardano being one of the lowest cost, scalable and secure platform blockchains makes it even more attractive for Metaverse projects.

Analysts are pretty bullish on Cardano too, both in 2023 and beyond. For instance, analysts at Wallet Investor are of the view that Cardano could trade at $2.5 by the end of the year. This would mean an increase of more than 100% by the end of the year.

If this prediction comes to pass, Cardano is undoubtedly one of the most profitable cryptocurrencies to buy in 2023. With Cardano’s strong fundamentals, the odds of hitting such a target in the year are pretty high.

Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.

6. Terra

Terra was one of the biggest cryptocurrency gainers of 2021. It ended the year higher by thousands of percentages. However, it has taken a hit in 2023. This is partly due to the bearish start to the year for crypto and the emerging scandal around Wonderland and MMM.

The drastic drop in the value of TIME, which was trading at over $9000 last year, has impacted LUNA. That’s because the Wonderland project tied directly to TIME through Abracadabra and founder Daniele Sestagalli projects that have been using Terra’s stable coin UST for staking.

Despite these issues, Terra remains one of the fastest-growing platform blockchains in the market. It has already overtaken the likes of Binance Chain and is now only second to Ethereum in the fast-expanding DeFi ecosystem. This means its intrinsic value is growing, and the same will reflect in the value of LUNA over time.

Analysts are very bullish on Terra, too, and expect it to trade at $190 by the end of 2023. That would be a 187% increase from its current price. Analysts at Coin Price Forecast are also pretty bullish on Terra and expect it to trade at $165 by the end of the year.

When you consider the fundamentals, it is possible that these projections could be hit and surpassed in the year. This makes Terra one of the most profitable cryptocurrencies to buy in 2023. There is a lot going for it that it could easily see LUNA trade at multiple times the price predictions analysts have for it.

Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.

7. Avalanche

Avalanche, like Terra, has risen in popularity over the past year, due to its efficiency in launching smart contracts. In 2021, Avalanche rallied by thousands of percentages driven by a combination of adoption, and the rally in the broader market.

Despite the recent dip in value, analysts are pretty bullish on Avalanche prospects in 2023. According to experts, (AVAX) is estimated to hit $120 by June 2023 and could trade between $115 and $150 by the end of the year.

Wallet Investor has given similar bullish projections for Avalanche. According to Wallet Investor, Avalanche could close 2023 at $197.10. Wallet Investor has one of the most bullish projections for Avalanche, an indicator that their algorithm can see great potential in AVAX.

These projections are not without basis. Avalanche has a lot of potential because it is compatible with the Ethereum blockchain, and it also allows developers to create their own private blockchains. This places it in a good position for adoption, especially in DeFi, one of the fastest-growing aspects of the cryptocurrency market. Some of the top DeFi projects that are already running on Avalanche include AvaLaunch, Avaware, and Curve.

Play-to-earn gaming, which is emerging as a high-growth area of crypto, is also picking momentum on the Avalanche blockchain. This could be a key value driver for AVAX in 2023, one that could see AVAX hit new heights in 2023.

Now that it has risen to become one of the top 15 cryptocurrencies by market capitalization, it will be visible to new investors. This is likely to see it draw even more investors to AVAX once the broader market turns bullish compared to 2021.

For such an undervalued high potential blockchain, there is no doubt that AVAX is one of the potentially most profitable cryptocurrencies to buy in 2023.

Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.

8. Decentraland

Besides the growth prospects of the Metaverse space as a whole, there is so much happening on Decentraland right now. So much so that once the cryptocurrency markets turn a corner and bulls retake the market, Decentraland could emerge as one of the most profitable cryptocurrency plays of 2023.

In late 2021, a multi-million piece of virtual real estate was sold on Decentraland, and demand grew. The most recent virtual real estate involves a tech firm financing a mortgage to buy virtual real estate.

The entrepreneurs behind Canadian technology firm Terrazero offered financing for a $30K deal because they saw potential in the virtual community platform market. The borrower acquired two parcels within Decentraland, where each digital piece of land goes for $15k.

This comes just weeks after Samsung announced that it was opening a virtual store in the Decentraland Metaverse. While announcing the move, Samsung stated that through the virtual store, people will be able to explore a digital world that reflects their own unique blend of technology and culture.

All this points to the growing importance of Decentraland in the fast-growing Metaverse space, one that is taunted as a multi-trillion dollar market.

Analysts are pretty bullish on Decentraland, too. According to Wallet Investor, Decentraland is expected to trade at $4.42 by the end of 2023. If it achieves this growth, it would represent a value increase of more than 100% from its current price.

Another market analysis firm, TechNewsLeader expects MANA to trade at $3.49 by the end of the year. This is still a highly optimistic outlook for a cryptocurrency that was trading at under $1 in 2021.

With its strong fundamentals and lots of optimism around it, MANA is without a doubt one of the most profitable cryptocurrencies to buy in 2023.

Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.

9. Sandbox

Sandbox was a top performer in 2021, ending the year with gains of over 8000%. It is also showing good signs of resurgence after the crash in January. Once the crypto bear market comes to an end, Sandbox has all the hallmarks of a potentially profitable cryptocurrency to buy in 2023.

Sandbox has so much potential because it is strategically positioning itself in the fast-growing Metaverse space. Sandbox recently got into a deal with Warner Music a deal that will see Warner Music start holding virtual concerts in the Sandbox Metaverse.

Sandbox is also investing millions of dollars into startups that are looking to get into the Metaverse space. This is likely to drive up the quality of projects on Sandbox, which is good for value growth.

Sandbox also has some pretty high price predictions from analysts. According to analysts from Wallet Investor, Sandbox has the potential to trade at $11.87 by the end of the year. According to analysts from Coin Price Forecast, Sandbox could trade at $10.13 by mid-2023 and possibly close the year trading at $18.47.

Most analysts are optimistic that Sandbox could close the year higher by over 300%. This earns it a position among the 10 most profitable cryptocurrencies to buy in 2023.

Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.

10. Cosmos

Cosmos is one of the most fundamentally strong cryptocurrencies in the market. Cosmos was also in a massive correction all through January 2023. In essence, once the market turns bullish again, Cosmos ATOM would make investors good money just by getting to the prices it was trading at, at the turn of the year.

However, it is not just about ATOM’s price action. The fundamentals, too, point to Cosmos as a cryptocurrency with strong growth potential. Cosmos aims to interconnect Dapps from multiple chains and help them communicate with each other.

This is a big deal, as Cosmos could help the decentralized internet take off. With Web 3.0 applications gaining traction by the day, this is a factor that could see Cosmos test new heights not just in 2023, but for many years to come.

Analysts have some pretty strong projections for Cosmos too. According to Wallet Investor, Cosmos has the potential to trade at $56 by the end of 2023. That’s potentially a more than 100% increase from its current price. Coin Price Forecast has a forecast of $54 for ATOM. Analysts seem to agree that Cosmos could double investor money by the end of 2023.