Investing in cryptocurrency is big business these days, with an estimated 300 million crypto holders worldwide. One of the major attractions of the market is that it has been known to offer substantial returns in a relatively short space of time. But how do investors know which tokens to buy?
In the early days of blockchain, Bitcoin was the only name that really mattered and even today big businesses still choose the original bitcoin over the plethora of altcoins–many of which are far more advanced in terms of technical performance. But many experts have speculated that BTC’s best days could be behind it, at least in terms of the triple-digit price runs.
At the time of writing, there are estimated to be almost 20,000 different cryptocurrencies in existence. The challenge faced by investors is to sort the wheat from the chaff and pick the tokens that are likely to soar in value over the coming years. Of course, this is much easier said than done.
No one can say for sure what will happen in the crypto market in the coming years, but there are several tokens we think will be in the running when it comes to the highest price growth. In the following article, we’ll be looking at 15 of the most promising cryptocurrencies to invest in in 2023.
The Cryptocurrency Market In 2021
Before looking ahead to the future, it's worth looking back at the cryptocurrency market over the last year or so. Over the course of 2021, the market changed substantially. Several tokens entered significant bull markets throughout the year and there were all-time highs across the board. Admittedly, things were still led by Bitcoin, which itself broke its previous record price, but the almost universal price rises were unprecedented in previous years.
However, it wasn’t just the value of tokens that changed. We also saw the somewhat unexpected rise of the meme coin, following Dogecoin’s runaway success at the beginning of 2021. There was also a mass expansion of the DeFi industry as well as soaring demand for non-fungible tokens, which opened up a whole new industry for blockchain.
The bottom line is that the cryptocurrency market in 2023 is a drastically different place to what it was in 2020. Investors now need to consider which subsection of the market they are targeting and there are arguably more factors to consider when building a portfolio.
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
15 Most Promising Cryptocurrencies To Invest In 2023
Solana
Solana was one of the major success stories of 2021, surging by over 13,000% in value over the course of the year. As Ethereum has been dogged by congestion issues, smart chains like Solana, which are faster, more scalable and offer lower fees, have established themselves as major players on the DeFi scene, with several projects jumping ship from Ethereum.
Solana is said to be capable of 65,000 transactions per second, making it arguably the fastest blockchain on the planet. As demand for blockchain technology grows, we think Solana could be one of the projects that will establish itself as a go-to platform for developers, which in turn could see it increase in value.
Don't Miss: Solana (SOL) Price Prediction
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Avalanche
Avalanche is another so-called Ethereum Killer that can support everything from advanced DeFi to NFT marketplaces. Boasting high transaction speeds and virtually limitless scalability thanks to its unique three-tier infrastructure, AVAX is another token that has really come to the fore, after seeing price growth of over 5000% in 2021.
Avalanche has made our list due to its commitment to innovation. The organisation behind the project, Ava Labs, has struck several impressive partnerships, including with Deloitte and Mastercard, to help push its technology into the mainstream. It is also part of the team behind the $200m Blizzard Fund, which acts as a kind of accelerator scheme for up-and-coming projects on the Avalanche blockchain.
Read Also: Avalanche (AVAX) Price Prediction
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Decentraland
Decentraland is part of a new wave of ‘metaverse’ crypto projects that is effectively a virtual reality world in which users can buy property, interact, play games and even host events. The project leverages NFTs as a way of proving ownership, so when you buy a plot of land in Decentraland, it actually belongs to you and you can more or less do what you want with it–build a house, an arcade, a museum, the possibilities are endless.
Decentraland is already pretty successful, with a user base of over 300,000 people. There have also been some pretty impressive transactions in its metaverse too, with the largest real estate sale equating to some $2.4 million back in 2021. As big tech continues to look for ways to expand the metaverse, Decentraland could well become one of the key projects in the space.
Check Out: Decentraland (MANA) Price Predictions
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Chainlink
As blockchain continues to expand into different industries, there is an increasing need for non-blockchain data to be packaged and represented in smart contracts. So-called Oracle networks allow for blockchains to gather and interact with real-world data and Chainlink is the leading operator in the space.
If you’ve been watching the crypto market recently, then you probably know that crypto derivatives are pegged to be the next big thing and projects like Chainlink are essential for this to be possible. Synthetix, for example, uses Chainlink to create smart contracts that track real-world assets, such as gold, equities or even other cryptocurrencies.
Read More: Chainlink (LINK) Price Prediction
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Filecoin
Much like Chainlink, Filecoin is a project that could prove pretty much essential in supporting future blockchain projects as we enter the age of internet 3.0. As its name suggests, Filecoin is effectively a cloud-storage platform and one that could take on the likes of Google, Amazon and Microsoft, the existing gatekeepers of cloud storage.
Filecoin rewards users on its network for providing unused storage capacity. Those wishing to use said space then pay a small fee in FIL. The system keeps costs down whilst offering a completely decentralised storage system. As blockchain projects continue to expand in their complexity–especially metaverse projects–it's possible that storage could be at a premium in the coming years, which could see Filecoin become a very valuable project itself.
Don't Miss: Filecoin Price Predictions
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Ethereum
We’ve included two so-called Ethereum on this list, but make no mistake, Vitalik Buterin’s behemoth is still the undisputed king of smart chains and hosts more DeFi, meme coin and metaverse projects than any other platform. It also benefits from having a much higher mainstream profile than many of the other smart chains we’ve mentioned.
So why is Ethereum in our list? It’s no secret that Ethereum has faced issues with high GAS fees and network slowdown. However, the ongoing Ethereum 2.0 upgrades look set to change all that and once complete, could see Ethereum at the cutting edge of blockchain technology once again.
Read Also: Ethereum (ETH) Price Prediction
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Ripple
Often referred to as the bankers’ cryptocurrency, Ripple stands out amongst other top-tier cryptocurrencies in that it is operated by an organisation, Ripple Labs, and has a clearly defined single use case that remains viable and potentially highly lucrative. What the platform does is provide a remittance solution for banks and financial institutions looking to send funds across borders.
As things stand, making inter currency transactions is expensive and costly. It often requires banks to have significant holdings in various denominations and the existing protocol, SWIFT, is known to be fairly costly. By using its native cryptocurrency XRP as a medium of exchange, Ripple can offer faster, cheaper cross border payments. As such, it could be hugely valuable and may one day be a mainstay of major financial institutions.
Don't Miss: Ripple (XRP) Price Prediction
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Axie Infinity
Axie Infinity is one of the most popular play-to-earn games in the crypto space. Players take control of Pokemon-esque monsters, known as Axies, and take part in battles against other players or computer controlled characters. They can unlock additional rewards in the form of cryptocurrency (Smooth Love Potion or Axie Infinity Shards) and can also trade in-game collectables, which exist in the form of NFTs.
Axie Infinity has proven extremely popular, with its quirky graphics and easy to play format. At the time of writing, there are estimated to be some 2.3 million active users. The gaming industry is big business and play-to-earn looks set to become a standard feature of online games in the future. Axie Infinity already has a tremendous following and makes NFT collecting accessible to all so we think this could be one to watch.
Read Also: Axie Infinity (AXS) Price Predictions
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Fetch.AI
Fetch.AI is one of the most advanced blockchain projects in existence and was set up with the ambitious goal of creating an economy driven by bots and AI. The idea is that organisations can use the platform to automate repetitive, labour intensive tasks thus freeing up resources. Of course, they pay a small fee to use the services of Fetch.AI.
This is, of course, a highly intriguing use case and certainly places Fetch.AI amongst the most forward-thinking projects out there. The reason we think it could be a good addition to your portfolio is that the bots that developers launch on the network will be able to interact more and more as time goes on. In theory, this means more and more processes will be possible to automate with minimal human intervention. And this could prove a very valuable service indeed.
Check Out: Fetch.ai Price Prediction For 2025 And 2030
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Terra Luna
Terra Luna is a platform that was set up to mint stablecoins and essentially make cryptocurrency a more reliable medium of exchange for business and individuals. The tagline for the project is “programmable money for the internet” and despite only launching in 2019, it is already one of the largest dual-token systems on the market.
The main objective of Terra Luna is to reduce volatility in the cryptocurrency market. Terra Luna itself is not a stablecoin, but what it can do is create completely decentralised stablecoins–this is something that many leading stablecoins, such as USDC and USDT, are not. For this reason, Terra’s UST has become one of the most highly traded stablecoins. The project’s native token, TERRA, plays an essential part in minting stablecoins on the platform and if Terra becomes the go-to platform for stablecoins pegged to other currencies, it could become much more valuable than it is already.
Read Also: Terra (LUNA) Price Prediction
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Binance Coin
Binance Coin started out as a means of paying fees on the Binance Exchange. Given that this is one of the biggest exchanges of its kind in the world, this initial use case was enough to place BNB amongst the top ten cryptocurrencies by market cap. However, a lot has happened since its launch in 2017–most notably, the launch of the Binance Smart Chain.
Once again, the Binance Smart Chain is a major rival to Ethereum. It offers faster transactions, a more advanced infrastructure as well as the backing of the Binance Exchange, which has established itself as one of the leading cryptocurrency marketplaces worldwide. Realistically, there is no area of blockchain in which Binance cannot play a part, so we think it is definitely a token you might want to have in your portfolio.
Check Out: Binance Coin Price Predictions
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Tron
Tron was set up to disrupt the world of digital entertainment. Like most blockchain projects, what Tron does is to remove the need for a middle man. Whereas platforms like Netflix or Apple TV charge a premium rate to consumers and take a profit of artists’ earnings, Tron connects digital content creators directly with their audience, thus bringing costs down and giving both parties more control over how they experience digital content online.
One of the reasons we think Tron could be a good investment is that it acquired BitTorrent–the world’s largest file sharing platform– in 2018 and it is yet unclear as to why this was. However, recently BitTorrent has signed several agreements with movie studios and it looks like the platform is set to expand. Tron has also been making inroads to the NFT market with its TRC-721 tokens. We get the impression big things are on the horizon for Tron, which could make it a good cryptocurrency to buy in 2023.
Read More: TRON (TRX) Price Predictions
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
SushiSwap
In reality, there are several decentralised exchanges (DEXs) we could have picked to be on this list, but SushiSwap has so much going on that it has real potential to become a much more prominent DeFi project than it is already. Most people know that it was an offshoot of Uniswap, but in recent years, we feel SushiSwap has been the more innovative platform.
For one thing, Sushi’s Onsen and SushiBar offer some pretty interesting staking opportunities, allowing users to put their tokens to work and earn rewards. But Sushi has also recently launched its own bespoke NFT marketplace, Shoyu NFT, which could propel the project to new heights in the coming years.
Don't Miss: SushiSwap Price Predictions
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Shiba Inu
We felt like this list should include at least one meme coin and Shiba Inu is one that we feel has more potential than its peers. Whilst Dogecoin remains the most popular dog-themed cryptocurrency, Shiba Inu is a much more expansive project and it seems that, following its successful ride on the meme coin hype train in 2021, developers behind the project are keen to establish it as a bone fide DeFi project.
Whilst Shiba Inu retains its quirky branding and displays its meme coin credentials proudly, it is no longer a simple ‘Dogecoin Killer’. The platform now offers multiple ways to earn SHIB by staking and the project has even launched additional tokens to allow compounding rewards. In addition, Shiba Inu is also in the process of launching its own decentralised exchange. As dog-themed meme coins go, we think this project could have some room to run.
Don't Miss: Shiba Inu (SHIB) Price Prediction
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
The Graph
The Graph might be less glamorous than some of the big name cryptocurrencies out there, but its use case is one that could prove invaluable as the blockchain industry continues to grow. Essentially, what The Graph does is to make data from other Ethereum projects available to developers building their own projects. This makes it a key facilitator for emerging Ethereum projects that need to interact with, or at least borrow data from, other projects on the blockchain.
The Graph gathers the vast amounts of information on Ethereum and sorts it into data sets called sub-graphs. These subgraphs can then be searched through using The Graph explorer. If Ethereum’s 2.0 upgrade sees it cement its place at the top of the smart chain tree, then a project like The Graph will really demonstrate its value and its native token, GRT, could make significant gains.
Check Out: The Graph (GRT) Price Predictions
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
Risk VS Reward: How To Diversify Your Cryptocurrency Portfolio
There’s no getting around it, investing in cryptocurrency is a risky business. Of course, all investment carries a risk of some kind–even the money sitting in your bank account is at risk of inflation–but the cryptocurrency market is notoriously volatile.
Investing in cryptocurrency is unregulated and so those buying into the market lack certain protections. However, with this risk comes the potential for significant rewards–individual tokens have been known to surge in value by tens of thousands of percent within a single year.
The trick for investors is finding a way to diversify their portfolios to mitigate risk.
There are several ways to diversify. First and foremost, investors should look to invest in projects with different use cases. For example, choosing an entertainment-focused platform like Tron and a data storage project such as Filecoin. This is effectively the same as investing in different industries.
It's also important to consider the blockchain a project is built on. For example, many leading DeFi projects are built on Ethereum, so their fortunes are inevitably linked. An option for diversification would be to add projects that are built on other blockchains, such as Binance Smart chain or Cardano.
It’s also possible to diversify your cryptocurrency based on location. Some projects are targeted at specific markets. For example, El Salvador was the first country to adopt Bitcoin as legal tender, whereas the MonaCoin meme project is predominantly focused on a Japanese market. These tokens give investors a way to diversify from a geographical perspective.
Emerging Projects VS Established Coins
Related to what we’ve just been discussing above, investors must also choose between emerging projects and the more established players.
There are several things to consider here. Firstly, you’re going to find far more news and information from reliable sources when it comes to projects like Bitcoin, Ethereum and Binance. On the other hand, researching the more obscure projects is likely to require engagement with the community on social media websites–which is enough to put some investors off.
However, emerging projects arguably have more growth potential. When a new token starts to establish a reputation, it is usually followed by substantial price growth. Investing early on also means being able to acquire a much larger holding with minimal outlay. These factors are important considerations when choosing the most promising cryptocurrencies to invest in.
Conclusion
We’ve listed 15 tokens that we believe could be good cryptocurrencies to invest in in 2023. Of course, there are no guarantees, but each of the projects we’ve mentioned has a solid use case and the potential to serve an important function in the near future, as the blockchain industry continues to evolve and branch out into new areas.
As we’ve mentioned, diversification is an important factor here. For example, we’ve mentioned several smart chains–effectively, Solana, Avalanche and Ethereum are in competition with one another, so investing in each of these projects effectively hedges your bets in case one proves to be the dominant platform whilst the others fall into relative obscurity.
It's also worth pointing out that the above list is by no means exhaustive. There are numerous other cryptocurrencies that could see huge price growth in the near future. With this in mind, we encourage potential investors to do their own research and consider how any of the above projects would fit into their personal investment strategy.
If you invest in cryptocurrencies in 2023, remember that the market changes–fast. Investing in crypto isn’t like investing in equities that you can leave for years without checking; you need to keep an eye on the market and keep up to date with new projects and changes to regulatory rules around the world.
Where To Buy Cryptocurrency
If you’re looking to start your cryptocurrency portfolio, then the first thing you’ll need is a reputable broker or exchange that can give you access to the market. One of the leading names in retail investment is eToro and we think you’ll be hard pushed to find a better platform on which to buy and sell cryptocurrencies.
You’ll find that eToro lists most of the major tokens and these can be bought and sold via its award-winning trading platform. You’ll also find the broker has plenty of guides and market reports to help you conduct your own research before making investments.
Open an account with eToro, deposit some funds with USD, and finally – buy cryptocurrencies for just $10.
Crypto asset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.
FAQ
What are the most promising cryptocurrencies in 2023?
It has already been an eventful year for cryptocurrency and the latter half of 2023 looks set to bring in more changes, as DeFi and NFTs continue to surge in popularity and web 3.0 gets closer to becoming a reality. There are numerous tokens that could be a good investment in the months ahead, but a good starting point is our guide to the 15 most promising cryptocurrencies to invest in 2023.
Where is the best place to buy crypto?
There are numerous ways to acquire cryptocurrency, but for most investors it's best to go through a trusted broker. eToro has one of the best reputations in the industry as well as a highly approachable trading platform. If you’re new to the market, then we’d recommend eToro as a good place to start building your portfolio.
Is Bitcoin finished?
As blockchain innovations continue to require ever more complex infrastructure, many have speculated that a single-use token like Bitcoin may have had its day. However, as things stand, it is still the most valuable token by a considerable margin and the spate of investment BTC has seen in the last year or so suggests that it will continue to dominate the market for some time to come.
What is the best smart chain?
There are several smart chains in the top ten cryptocurrencies by market cap. Ethereum is still king, but Binance Smart Chain, Cardano, Avalanche and Solana are closing the gap. Given Etheruem’s congestion issues, It seems there is a lot resting on the Ethereum 2.0 upgrade and whether any of the aforementioned smart chains can take the top spot in the meantime.
Is cryptocurrency less risky than forex?
Cryptocurrency and forex are two of the most popular markets to invest in worldwide. The reason they are both so popular is due to the high levels of volatility that each exhibits. Of course, it’s unlikely that any major currencies will crash significantly, whereas this has been known in the crypto market but likewise, cryptocurrency can offer much greater returns for investors. The reality is that both markets carry risk and investors need to accept this if they want to gain exposure to forex or crypto.
Read More:
Top 10 DeFi Cryptocurrencies That Are Set To Explode
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